Essential Foundation is a breathable formula that keeps the skin feeling clean while offering moisture and silky coverage that is buildable and feels weightless. Free of regular coconut oil, moisturizing and soothing with organic aloe vera juice, jojoba oil and shea butter, it is suitable for all skin types and a favorite for those with oily skin or problematic breakouts, especially if looking for a foundation without dimethicone or silicone.
A rich, organic formula created for light to medium coverage imparting a soft satin finish that lasts.
Shade Description
Tracey: Deep hue with slightly cool undertones
Pam: Medium dark with slight red undertones
Margot: Medium dark with a slightly yellow base (NEW!)
Sarah: Deep caramel tone
Sarita: Light caramel with slight olive undertone
Norma: Deep golden with cool undertones (NEW!)
Jennifer: Golden slight tan base
Kate: Slightly tan base
Rosalina: Fuller medium with slight olive undertone
Lisa: Light medium with a slight yellow undertone
Rachel: Light with a slight yellow undertone
Leisha: Pale with slight yellow undertone
Mia: Very pale with slightly pink undertone
Bryce: Very pale with slightly yellow undertone
Size: 30 ml / 1.0 fl oz
Direction:
Shake before use. Apply a small dab of the liquid foundation to your cheeks, chin and forehead. Using clean fingers or a brush, blend the foundation outward. Finish with a dusting of setting powder, loose or pressed, if needed.
Can be applied with your fingers, sponge, brush or try our buffer brush for a smooth, airbrush-like finish. Build coverage as needed. For sheer coverage, it is easily thinned with moisturizer or serum. For a dewier finish, try mixing with a drop or two of your favourite face oil before applying.
Ingredients:
Aloe barbadensis Leaf extract*, Alcohol*, Caprylic/Capric Triglyceride, Butyrospermum parkii Butter*, Simmondsia chinensis seed oil*, Polyglyceryl-2 Stearate, Glyceryl stearate, Stearyl Alcohol, Jojoba Esters, Xanthan Gum, Mica, Azadirachta Indica Seed Oil*, Beta-Sitosterol, Sclerotium Gum, Squalene, Tocopherol, Saccharomyces/Agave Tequilana Leaf Ferment Filtrate*, Aspalathus Linearis Leaf Extract*, Calendula officinalis flower extract*, Camellia Sinensis Leaf Extract*, Cistus Ladaniferus Oil, Cedrus Deodara Wood Oil,* Boswellia Serrata Oil*, Lavandula angustifolia oil*, Melaleuca Alternifolia Leaf Oil*, Leuconostoc Ferment Filtrate*, Anthemis Nobilis Flower Oil*, Daucus Carota Sativa Seed Oil*, Chamomilla Recutita Oil*, Soybean Peroxidase, Superoxide dismutase, Linalool, may contain +/- CI 77891, CI 77491, CI 77492, CI 77499, CI 77947
* Denotes certified organic (pesticide free) ingredients
EU Certified
Our Cream to Powder Eye Brow Definers acts like a lightweight pomade for your brows, gliding on like a smooth cream but setting into a powder-like finish to keep brows looking well maintained and naturally defined. Featuring Jojoba Oil and Castor Seed Oil as star ingredients that nurture and beautify the brow and skin, the formulation is also Vegan using only natural preservatives and is free of toxins, parabens, silicones, petrochemicals, GMO’s and all ingredients known or questioned to be harmful to you and your health. The Definers can also multi-task as your eye liner if you have a proper eyeliner brush. The deep velvety pigment provides a softer take on liquid eyeliners.
Direction:
Fill in brows using our Duo Liner/Brow brush. Use gentle, light-handed strokes to create a natural looking arch. The Eye Brow Definer can be used to line the base of the upper lash.
Ingredient:
Simmondsia Chinensis (Jojoba) Oil , Euphorbia Cerifera (Candelilla) Wax, Ricinus Communis (Castor) Seed Oil
The darkest shade is inspired by the great Frida Kahlo, an artistic soul and brave spirit who stayed true to herself, even in the face of insurmountable odds. She also touted some of the most iconic eyebrows around. If you happen to be blessed with naturally fabulous brows like Frida and just want the subtlest hint of definition, this shade, free of browns and with gray undertones, is the one for you. Or, conversely, if you’re going for high impact, simply layer it on! That goes for all our shades.
Made in the USA
Size: 1.21 oz / 35 ml
Shade Description:
Natural black hair
Direction:Using an angle brush and spoolie, lightly dab the angle side of the brush with wax and apply onto brows using short hair-like strokes. Apply more as needed. Then use the spoolie side to brush brows upward and blend wax perfectly.
Ingredients:
Neopentyl glycol diheptamate, silica, cetyl acetate, acetylated lanolin oil, ceresin, polyethylene cera microcristallina (microcrystalline wax), nylon-12, cetyl recinolente, dimethicone, natural fragrance, tocopherol (vitamin e). May Contain (+/): Iron Oxides (CI77491/77492/CI77499), Titanium Dioxide (CI77891).
This is not a shade that goes unnoticed. Just like the screen goddess after which it was named, Liz leaves an impression. A deeper version of Penelope, it caters to women of all skin tones with dark hair.
Made in the USA
Size: 1.21 oz / 35 ml
Shade Description:
Chocolate to dark brown hair
Direction:Using an angle brush and spoolie, lightly dab the angle side of the brush with wax and apply onto brows using short hair-like strokes. Apply more as needed. Then use the spoolie side to brush brows upward and blend wax perfectly.
Ingredients:
Neopentyl glycol diheptamate, silica, cetyl acetate, acetylated lanolin oil, ceresin, polyethylene cera microcristallina (microcrystalline wax), nylon-12, cetyl recinolente, dimethicone, natural fragrance, tocopherol (vitamin e). May Contain (+/): Iron Oxides (CI77491/77492/CI77499), Titanium Dioxide (CI77891).
This true, fleshy taupe with a hint of gold will not turn red or orange and provides soft, natural definition for fair-skinned brunettes and women with all shades of blonde hair. Quite simply, Marilyn is a blonde’s best friend.
Made in the USA
Size: 1.21 oz / 35 ml
Shade Description:
Blonde
Direction:
Using an angle brush and spoolie, lightly dab the angle side of the brush with wax and apply onto brows using short hair-like strokes. Apply more as needed. Then use the spoolie side to brush brows upward and blend wax perfectly.
Ingredients:
Neopentyl glycol diheptamate, silica, cetyl acetate, acetylated lanolin oil, ceresin, polyethylene cera microcristallina (microcrystalline wax), nylon-12, cetyl recinolente, dimethicone, natural fragrance, tocopherol (vitamin e). May Contain (+/): Iron Oxides (CI77491/77492/CI77499), Titanium Dioxide (CI77891).
A brown with no red was hard to find, but Marco worked tirelessly to arrive at this unique color – a best-seller and the most universal shade in the line. Penelope works for brunettes as well as blondes wishing to give their brows that extra “Wow!” factor.
Made in the USA
Size: 1.21 oz / 35 ml
Shade Description:
Chestnut to Medium Brown
Direction:Using an angle brush and spoolie, lightly dab the angle side of the brush with wax and apply onto brows using short hair-like strokes. Apply more as needed. Then use the spoolie side to brush brows upward and blend wax perfectly.
Ingredients:
Neopentyl glycol diheptamate, silica, cetyl acetate, acetylated lanolin oil, ceresin, polyethylene cera microcristallina (microcrystalline wax), nylon-12, cetyl recinolente, dimethicone, natural fragrance, tocopherol (vitamin e). May Contain (+/): Iron Oxides (CI77491/77492/CI77499), Titanium Dioxide (CI77891).
Finally, a product that doesn’t just lump redheads into some other category but rather caters specifically to their full spectrum of gorgeousness – from the lightest to the richest shade of red.
Made in the USA
Size: 1.21 oz / 35 ml
Shade Description:
Auburn, ginger, and strawberry red hair.
Direction:Using an angle brush and spoolie, lightly dab the angle side of the brush with wax and apply onto brows using short hair-like strokes. Apply more as needed. Then use the spoolie side to brush brows upward and blend wax perfectly.
Ingredients:
Neopentyl glycol diheptamate, silica, cetyl acetate, acetylated lanolin oil, ceresin, polyethylene cera microcristallina (microcrystalline wax), nylon-12, cetyl recinolente, dimethicone, natural fragrance, tocopherol (vitamin e). May Contain (+/): Iron Oxides (CI77491/77492/CI77499), Titanium Dioxide (CI77891).